A sneaker inspired by a gang… that’s not new territory for Reebok.
Reebok allowed previous partner Kendrick Lamar to design sneakers that were gang inspired. We all know gang culture serious in LA, so the influence is understandable.
However, YG’s take on the Reebok Classic Leather is not subtle at all. It’s 100% in your face with no question which set this Blassic Leather is claiming.
Reebok let YG put “Blassic” on the shoe as well as “F*ck You, Pay Me.” To say Reebok let YG have full creative control is an understatement.
How do you feel about this collaboration?
YG Reebok Blassic Leather