Enough of the pros don't seem to be involved in the latest market bounce upward. Good chance it's a "bull trap", which is bearish and its likely the run-up was mainly retain investors getting excited over perceived value. https://www.zerohedge.com/news/2018-02-22/bad-breadth-bounce-lack-buying-thrust-suggests-retest-lows
Trading seems fun, exciting, exhilarating, etc. so it has a lot of draw to it. And many people won't dig deeper than the euphoric emotion that they feel. However, trading is MUCH harder than investing. And much of the industry is bent towards getting you to trade rather than invest.